Advocacy Group Files FTC Complaint Over Kardashians' Instagram Ads

Kylie Jenner&;s Instagram for Fit Tea.

Via instagram.com

Last week, the nonprofit consumer advocacy group Truth in Advertising (TINA) sent a letter to the Kardashian/Jenner clan warning them about deceptive advertising on their social media.

Today, the organization officially filed a complaint with the Federal Trade Commission, saying that Kim Kardashian West and her sisters had failed to comply with FTC disclosure standards for paid ads.

The Kardashians are notorious for hawking teeth whiteners, diet teas, waist trainers, and other products on social media, usually without disclosing that these are ads by using a hashtag like ad or . TINA has compiled a database of the these ads.

Since last week’s letter, the Kardashians have gone back and deleted a few old posts that were in violation, or updated them to say ad at the beginning.

The FTC has rules on sponsored social media posts. The agency wants it to be clear to consumers if something is a paid endorsement — especially because, unlike traditional TV or magazine ads, sponsored social media can be a bit murky. According to the FTC’s social media guidelines, “the question you need to ask is whether knowing about that gift or incentive would affect the weight or credibility your readers give to your recommendation. If it could, then it should be disclosed.” The FTC also prefers that posters include their disclaimers at the beginning, not the end, of a post (which may be cut off by Instagram), and that they don’t use abbreviations like .

A recent post for vitamins now says ad at the beginning:

Instagram: @kimkardashian

TINA filing a complaint doesn’t mean the FTC will actually do anything, and technically anyone can file an FTC complaint. TINA has a history of working with the FTC and has had some success getting the agency to act on complaints they’ve filed. TINA recently brought to the government&039;s attention Vemma, an energy drink company that was eventually shut down by the FTC for being a pyramid scheme.

“The Kardashian/Jenner family and the companies that have a commercial relationship with them have ignored this law for far too long, and it’s time that they were held accountable,” Bonnie Patten, executive director of TINA, said in their statement on the complaint.

A representative for TINA told BuzzFeed News that since sending the letter out, the organization has been working with a lawyer for the Kardashians, who had been cooperative. But as of today, lots of posts still hadn’t been changed.

Interestingly, posts about smaller companies like SugarBearHair (a vitamin supplement) or Fit Tea were updated quickly. But bigger companies like Estée Lauder (for which Kendall Jenner is a spokesmodel) or Puma (for which Kylie Jenner is a spokesmodel) were more likely to resist being updated with something as gauche as “ad.” In one of Kendall’s original posts, she tagged @EsteeLauder and hashtagged it — something that a casual Kendall fan might not know signifies that she has a longstanding advertising relationship with the company. Kendall recently updated the photo with an additional hashtag, .

Kendall’s updated post now says EsteeModel:

instagram.com

According to the complaint filed with the FTC, “The willingness of the Kardashians/Jenners to alter their Instagram posts endorsing companies such as SugarBearHair suggests they would also fix other similarly deceptive posts if permitted to do so by the other companies they endorse. As such, it is apparent that the issue is with the companies, who continue to flagrantly ignore the law.”

In general, the FTC considers brands/companies to be on the hook for making social media ads clear, and they don’t try to go after individual bloggers or social media personalities. For example, in a recent case involving Warner Bros. placing ads with video game vloggers, the agency fined Warner Bros., not the vloggers. But in the case of the Kardashians, who are running a huge business off of social media endorsements, it’s possible the FTC could decide to make an example out of them to set a precedent.

Earlier this week, lawyers for the Kardashian/Jenner family told TINA in a statement that they planned to “work swiftly and diligently with our brand partners and TINA” to clear up confusing old posts. BuzzFeed News has reached out to the lawyers for comment on the filing of the FTC complaint.

Quelle: <a href="Advocacy Group Files FTC Complaint Over Kardashians&039; Instagram Ads“>BuzzFeed

Docker Online Meetup #41: Deep Dive into Docker 1.12 Networking

For this week’s Online Meetup, Sr. Director, Networking at Docker, Madhu Venugopal, joined us to talk about Docker 1.12 Networking and answer questions.
Starting with Docker 1.12, Docker has added features to the core Docker Engine to make multi-host and multi-container orchestration simple to use and accessible to everyone. Docker 1.12 Networking plays a key role in enabling these orchestration features.
In this online meetup, we learned all the new and exciting networking features introduced in Docker 1.12:

Swarm-mode networking
Routing Mesh
Ingress and Internal Load-Balancing
Service Discovery
Encrypted Network Control-Plane and Data-Plane
Multi-host networking without external KV-Store
MACVLAN Driver

 
The number of questions Madhu got at the end of the online meetup was amazing and because he did not have time to answer all of them, we&;ve added the rest of the Q&A below:
Q: Will you address the DNS configuration in Docker? We have two apps created with docker compose and would like to enable communication and DNS resolution from containers in one of the apps to containers in the other app.
Check out the PTAL external network feature in docker compose in the Docker docs to get started. If that does not satisfy your requirement, please raise an issue in docker/docker.
Q: What mechanism is used to register the different docker instances with each other so that they recognize a shared network between hosts, please?
Docker swarm-mode uses Raft and GRPC to communicate between docker instances. That’s how the nodes in the cluster exchange data and recognize shared network. At the data-plane, overlay driver uses VXLAN tunnels to provide per-network multi-host connectivity and isolation.
Q: Does it work with NSX?
This question is related to network plugins and the community has developed OVS & OVN plugins.  We are not sure if NSX integration is feasible through that.  Typically vendor plugin are created and maintained by the vendor directly.
Q: Is there a way to see all records registered in Docker internal DNS?  Is it exposed via API so it can be queried?
The Internal DNS is not exposed but network inspect and service inspect APIs can be used to gather this information.
Q: Has swarm mode created dependency of docker-engine on iptables?
Docker Engines has been using iptables since 1.0 for the bridge driver. Swarm mode merely makes use of iptables to provide functionality like the routing mesh.
Q: Can I have only 2 nodes in swarm and both are managers and node themselves as well?
Docker recommends an odd number of manager nodes as the Raft consensus requires majority consensus and to take full advantage of the fault tolerance features of swarm mode.  Please read through https://docs.docker.com/engine/swarm/raft/ for more information.
Q: Wil making ports into a cluster wide resources limit the number of total services whereas using public VIPs is expandable?
Yes.  Docker does not control public VIP so it needs to be managed external to the docker cluster. However, only front-end services require port-publishing & only those services that requires port-publishing will be participating in the Routing Mesh. Back-end services do not reserve cluster-wide ports.
Q: Can I plumb more than one IP per container while only using one network?
At the moment, libnetwork supports one routable IP per endpoint (per network). But users can configure many more link-local ip-addresses to the same endpoint. If you are interested in discussing this capability further, please open an enhancement request in docker/docker.
Q: Can you insert records into DNS to cause static IPs to be used?
Docker doesn’t expose embedded DNS APIs externally. Users can provide external DNS using the –dns option and one can insert custom name-lookup entries in the external DNS server which will be used by the containers.
Q: Can you talk more about automatic key rotation for secure networks? How often does it occur and is the interval configurable? What process(es) are responsible for key rotation?  How are the keys circulated throughout the cluster?
Please read the Overlay Security Model on the Docker Docs. Currently this is not configurable, but we are working on the configurability of this and other swarm mode features. Key-rotation is entirely handled by manager node process (swarmkit) and is distributed in the secured grpc channel established between the manager and workers.
Q: Regarding front end ports, is there a limitation on the number of port 80&8217;s you can listen on?
Yes. The best way to mitigate that is to run a global nginx or haproxy or other reverse-proxy service and back the backend services by the host-header.
Have a question that wasn’t answered or a specific requirement? Check out the Docker Forums or open an issue on GitHub.

Watch @MadhuVenugopal to learn about the new networking features introduced in docker 1.12Click To Tweet

Want to learn more about Docker 1.12 and networking? Check out these resources:

Docker 1.12 Networking Model Overview by Docker Captain Ajeet Singh Raina
Docker Docs: Understand Docker container network
Docker 1.12 Release Notes
Docker Blog: Docker 1.12: Now With Built-In Orchestration!
Scale a real microservice with Docker 1.12 Swarm Mode by Docker Captain Alex Ellis
Docker 1.12 orchestration built-in by Docker Captain Gianluca Arbezzano

The post Docker Online Meetup : Deep Dive into Docker 1.12 Networking appeared first on Docker Blog.
Quelle: https://blog.docker.com/feed/

Want To Run Promoted Stickers On Twitter? It'll Cost At Least $500,000

Advertisers who want to run Promoted Sticker ad campaigns on Twitter will have to fork over at least $500,000 to do it, multiple sources tell BuzzFeed News.

In June, Twitter introduced stickers, which you can overlay on top of pictures you tweet, and search just like hashtags. Earlier this month, Pepsi ran the first Promoted Sticker campaign.

The $500,000 minimum ad spend can be spread across multiple Twitter ad products — so advertisers who don&;t want to drop half a mil on Promoted Stickers can use some of the ad buy on Promoted Tweets and the like.

But even so, it&039;s a large sum for a product that didn&039;t exist two months ago. If Promoted Stickers do take off, they could help Twitter diversify its revenue sources — something it needs to do to stay competitive with Snapchat, which has introduced innovative ad products such as sponsored geo-filters and sponsored selfie lenses.

The $500,000 minimum comes at a moment when Twitter has been lowering its minimums on other ad products, BuzzFeed News has learned. “I think they are beginning to realize that the barriers to entry have historically been too high for a lot of the products,” one advertising executive told BuzzFeed News. “I was surprised that they came in at such a high figure with this.”

But companies do tend to open up their ad products to more customers over time, so the $500,000 figure could come down eventually. As one ad agency executive said, “When a platform prices a new ad offering that high, it&039;s generally to keep the riff-raff out; only the serious buyers need apply.”

Quelle: <a href="Want To Run Promoted Stickers On Twitter? It&039;ll Cost At Least 0,000“>BuzzFeed