4 steps to get the most out of your Google Cloud Next experience

I’ll be honest.I’ve been dreaming about Google Cloud Next. Not dreaming as in “wistfully anticipating” – dreaming as in “this is all my brain wants to think about, even while I’m asleep.” It’s going to be incredible. It’s going to be global. One of a kind. Inclusive. Truly personalized. If you can’t tell, I’m excited. Next ’22 is right around the corner now (October 11 – 13). Just 14 days until you can dive into the latest innovations, hear from Google experts, get inspired by what your peers are doing with technology, and try out a new skill in one of the lab sessions. I’m thrilled to share a little more about what you can look forward to this year. Introducing the catalogThe session catalog is live and ready for you to explore. It highlights each session, speaker, who the content is for and what you’ll learn. Here’s a preview: Content track & who it’s forWhat you’ll learnOne session you should check outBuildApplication developersHow to to build, architect, deploy, and maintain applications on Google CloudBuilding a serverless event-driven web app in under 10 mins will take a use case, break it down into composable pieces, and build an end-to-end application using the Google Cloud serverless portfolio of products.AnalyzeData analysts & data scientistsHow to model your data and optimize business insights, using the power of analytics, AI, and machine learningWhat’s next for data analysts and data scientists will illuminate the “why” and “how” of operationalizing Data Analytics and AI, and let you in on the latest product innovations for BigQuery and Vertex AI. DesignData engineersAll about tools for developing, deploying, and managing data-driven applications at scale to solve real world problemsWhat’s next for data engineers can help you understand how to navigate the pressure for increased agility by unifying your data across analytical and transactional systems. Plus, get the latest product innovations across Spanner, AlloyDB, Cloud SQL and BigQuery. ModernizeEnterprise architects & developersHow to make your cloud modernization easy with multicloud support, intuitive migration tools, and solutions for SAP & VMwareWhat’s next for enterprise architects and developers will reveal exciting new enhancements to the infrastructure portfolio, help you transform and optimize your infrastructure and spend, and share experiences from entertainment and AI industry leaders.OperateDevOps system administratorsHow to leverage Google Cloud to test, monitor, and deploy code easily and quickly.What’s next for DevOps, SysAdmins, and operators is your opportunity to hear the biggest announcements for the Ops space. Come learn about all the new services and features in store for you. SecureSecurity professionalsHow to defend against emerging threats at modern scale and efficiencyMeeting your digital sovereignty requirements: best practices, resources, & peer insights offers tools, strategic partners, and stories from peers for the best ways to meet the evolving requirements for digital sovereignty, including data residency, access and operational controls, and survivability. CollaborateBusiness leaders & IT administratorsHow to empower teams to connect, create and collaborate securely from anywhere, anytimeBoosting collaboration in the hybrid workplace covers tools to help employees deliver their best in the new norm of hybrid work. Keep your teams connected and collaborating whether they’re working from home, the office, or anywhere in between.InnovateExecutives & technology business leadersHow your peers have managed large transformative projects, programs, and assessments across technology domainsTransform digital experiences with Google AI powered search and recommendations will show you how you can increase conversions and reduce search abandonment with Google-quality search and recommendations on your digital properties.Clocking over 140 sessions total across three days, the catalog has, shall we say, a lot to offer for everyone. There is so much to learn. Fortunately, there’s a handy way to organize your favorite sessions: by building a playlist. PlaylistsMaking a playlist is your ticket to getting the best of Next. Playlists are also a big part of how we take a massive global event and make it personalized, just for you. Easily keep track of the stuff that matters to you and make the most out of your time. My playlistI’ll go first. I made a playlist called Changemakers in Cloud. The “best” product with the coolest features means nothing if no one realized actual value from it. When a customer does something totally new, makes an impact on something big like climate change, or changes someone’s life for the better using one of our products, that’s what makes what we all do together worth it. Each session in my playlist features a customer speaker sharing how they’ve driven real change with purpose using Google Cloud. You’re invited to browse the rest of the Google-curated playlists, too. Make sure to switch between the tabs above the playlist titles to see different categories. Create Your OwnYour turn. After you register for Next ’22:1. Find a session you want to attend and click the blue icon in the lower right corner of the session tile.2. Click + Create new playlist.3. Give it any name and description you like, then click Create.Et voilà,you have just created a playlist.4. When you find another session you want to add to it, click that blue icon in the session tile and then click on your playlist title. Repeat until you’ve saved everything you want to attend.To see how the list is coming along, click the blue My Playlists button in the upper right corner of the Next website. You’ll have your plan laid out before you know it. Don’t miss the momentAs one of the countless Googlers bursting with excitement and anticipation for the moment we are all working hard to bring to you this year – completely free for all. I hope you won’t miss the moment we are so excited to bring to you kicking off October 11. Register for Next today and join us live to explore what’s new and what’s coming next in Google Cloud.Can’t wait to see you there.Related ArticleRegister for Google Cloud NextRegister now for Google Cloud Next ‘22, coming live to a city near you, as well as online and on demand.Read Article
Quelle: Google Cloud Platform

Get a head start with no-cost learning challenges before Next ‘22

Google Cloud Next is just two weeks away, taking place October 11-13. We’re giving developers across the globe the chance to get a head start with no-cost learning opportunities. By registering now for Next ‘22, you’ll get early access to #GoogleClout challenges designed for Next attendees, including the recently announced Google Cloud Fly Cup challenge. Already registered? Then you can dive straight in. Explore the Next ‘22 agenda and navigate to the Developer Zone, the hub for all developer experiences at Next. Check out the latest #GoogleClout challenges with opportunities to win great prizes, take your cloud skills to the next level with the Google Cloud Fly Cup Challenge, then tune in for Google Cloud certification sessions and the Innovators Hive livestream. Flex your #GoogleClout and win the hottest book in cloud Test your cloud knowledge against participants worldwide in the #GoogleClout challenge—a no-cost, 20-minute competition posted each Wednesday. Race the clock to see how fast you can complete the challenge. The faster you go, the higher your score. How it works:Register for Google Cloud NextRace to complete the six challenges in the #GoogleClout game before time runs out on October 13 Share your scores on social media using the #GoogleClout hashtagComplete the six challenges by October 13 to earn a special digital badge, plus an e-copy of Priyanka Vergadia’s bestselling book “Visualizing Google Cloud”.Take your data analytics skills to new heights with Drone League Racing The Google Cloud Fly Cup Challenge is a new three stage developer focused competition to help boost cloud skills and drive innovation into the sport of Drone Racing. Using DRL race data and Google Cloud analytics tools, developers of any skill level will be able to predict race outcomes and provide tips to DRL pilots to help enhance their season performance. Compete for the chance to win an expenses-paid trip to the season finale of the DRL 2022-23 World Championship and be celebrated on stage. Tune in for Innovators Hive broadcast and Google Cloud certification sessions at Next Innovators Hive is broadcasting from Germany, India, Japan and the USA. You’ll hear from Google Cloud executives and engineers about new cloud technologies to help you build more—and to do it better and faster. Or are you looking to invest in your cloud career progression? Choose from the six Google Cloud certification sessions available, whether you’re growing your career in app modernization or data, infrastructure modernization, Workspace administration, or digital transformation. Hear from certified experts about the benefits to pursuing your certification path, the best preparation resources, and unlock exclusive learning offers. Register for Next and subscribe to the playlist. Ready to start your challenge and explore Google Cloud certification? Make sure to register for Next ‘22 and check out the no-cost learning challenges in the Developer Zone today, and create a playlist to join the Google Cloud certification sessions.Related ArticleSign up for the Google Cloud Fly Cup ChallengeLearn more about how to participate in the Google Cloud Fly Cup, brought to you in partnership with The Drone Racing League.Read Article
Quelle: Google Cloud Platform

Google Cloud Deploy adds Cloud Run and deployment verification support

Google Cloud customers want to be able to easily deploy their applications to the full breadth of platforms that we offer, including Cloud Run. And when they push out code to production, they want confirmation that the deployment was successful. Today, we’re pleased to announce the Preview availability of Cloud Run targets and deployment verification for Google Cloud Deploy.Deploy to Cloud RunSupport for Cloud Run, our managed serverless container runtime, has been a top feature request for Google Cloud Deploy. It’s not hard to understand why: Adding a Cloud Run target to Google Cloud Deploy makes it easier to develop and deliver your enterprise applications.  Available in Preview, delivery pipelines can now specify and deploy to Cloud Run targets, enabling continuous delivery of Cloud Run services. All the continuous delivery capabilities that Google Cloud Deploy provides for other targets — rollback, approval, audit, and delivery metrics, to name just a few — are also available for Cloud Run targets. This consistency and feature parity allows platform operators and application developers to manage and reason about their application delivery pipelines in the same way, regardless of the runtime target.This consistency is enabled by Skaffold, an open-source cloud-native tool developed by Google that’s the foundation of Cloud Deploy. With the recent 2.0 beta 2 release, Skaffold users can now develop and deploy Cloud Run services just as they already do for Google Kubernetes Engine and Anthos clusters, making Skaffold workflows a consistent point of adoption and extension for Google Cloud Deploy.Continuous delivery pipeline with two Cloud Run targetsVerify your deploymentThe success or failure of a deployment frequently involves more than just rolling out an artifact to a target platform — it also involves testing to further confirm the deployment, often in the form of automated integration and canary testing. Customers told us they wanted formal support for deployment verification within Google Cloud Deploy. And when a deployment succeeds but a post-deployment verification test fails, the rollout should be identified as a failure, too.Within Google Cloud Deploy, you can now specify one or more (testing) containers to execute immediately when an application is successfully deployed. This deployment verification support within Google Cloud Deploy is based on Skaffold 2.0’s recently introduced verify command. You can use any process that runs in a container to verify the state of the application. An example could be as simple as issuing a curl command, or more complex, like validating all of the links via a third-party tool, or even gathering performance metrics. Verifying a deployment is as easy as configuring Skaffold to test the deployment (“command”), then specifying a ‘verify: true’ in the Cloud Deploy delivery pipeline’s progression sequence.As with render and deploy operations, deployment verification in Google Cloud Deploy is performed in its own execution environment. This allows for custom verification configurations using a specified worker pool or service account, and storing results in a preferred Cloud Storage location. Verification results are factored in when determining whether the rollout was a success or failure. When a deployment verification failure occurs, it’s easy to inspect the logs and, if necessary, rerun the deployment verification without having to re-deploy. Deployment verification is available for all target types, including Cloud Run.Deployment verification status and results in rollout detailsThe futureComprehensive, easy-to-use, and cost-effective DevOps tools are key to building an efficient software delivery capability, and it’s our hope that Google Cloud Deploy will help you implement complete CI/CD pipelines. And we’re just getting started. Stay tuned as we introduce exciting new capabilities and features to Google Cloud Deploy in the months to come. In the meantime, check out the product page, documentation, quickstart, and tutorials. Finally, If you have feedback on Google Cloud Deploy, you can join the conversation. We look forward to hearing from you.Related ArticleGoogle Cloud Deploy, now GA, makes it easier to do continuous delivery to GKEGoogle Cloud Deploy managed service, now GA, makes it easier to do continuous delivery to Google Kubernetes EngineRead Article
Quelle: Google Cloud Platform

Adore Me embraces the power and flexibility of Looker and Google Cloud

You don’t have to work in the women’s clothing business to know that one size doesn’t fit all. Adore Me pioneered the try-at-home shopping service, helping to ensure that every woman can feel good in what she wears. I’ve been lucky enough to have played a part in our growth and success over the years. Now, data is transforming every aspect of how we work, shop, and do business, making these last few years especially exciting. But I’m often asked about how we utilize data here at Adore Me, so I thought I’d share some of the obstacles we’ve encountered, how we resolved them, and offer up a few pointers that I hope others will find helpful. Freeing up teams from getting to the data, to use the data more effectivelyIt’s no secret: The less time we spend getting to the data, the more time we have to actually use it to support our business. Getting an online shopping service off the ground brings complexity into every part of our business. We quickly discovered that providing everyone in-house with the ability to make smart, data-driven decisions resulted in fewer errors and fewer choices that slowed down the business, driving better results for the company and our customers. Once I got my nose out of code and started looking around for ways I could help the business make the most of its data, Looker and BigQuery quickly fell into place as the solutions we needed. In BigQuery, we found a centralized, self-managed database that reduced management overhead. And once all our data was in place, Looker had the most significant impact on our overall productivity, particularly around efficiency and reducing human hours previously spent waiting for data and sharing results between teams. With Looker, we saved time on both ends: in the gathering of data as well as in sharing the insights it revealed with those who needed them most. What’s remarkable about the BigQuery and Looker combination is how much we can accomplish with relatively small teams. We have our Business Intelligence team, the Data Engineering team, and the Data Science team. These are our ‘data people’, who bring in the data rather than consume it. Then we have our power users who need quick insights from that data and therefore rely on Looker to access up-to-the minute data when they need it. Empowering everyone with data consistently pays off, and it’s a much better use of our time than hammering away at SQL. Surfacing data insights that lead to actionData permeates everything we do at Adore Me because we believe that a smarter business results in happier customers. Data helps us run interference, identify problems, and find a fix in real-time, whether that’s optimizing our delivery times or tracking lost packages. On the business planning side, our data reveals what our customers are looking at on our site. This gives us insight into their interests, what’s trending, and what they want to see more of, which in turn also helps to inform our marketing strategies. As an online shop, driving traffic to the site is critical to Adore Me’s business. With real-time data at our disposal, we’re able to determine which campaigns are the most effective and which markets are best suited for a specific message, so we can intelligently refine our campaigns during peak seasons. With the data in BigQuery and insights surfaced by Looker, we can deliver the products and services our customers want most on our site. Enabling continuous improvement with a flexible infrastructureUltimately, we want to have all of our production-critical data in BigQuery and Looker, acting as an easy-to-manage single source of truth. Data lives where we can easily access it, see it, and analyze it. We can set the rules for all of our KPIs, and everyone is able to look at the same data in order to work towards achieving them together. What makes Google Cloud Platform so powerful is the suite of products and services that allow our teams to experiment with data in ways that are relevant to our particular business needs. For example, when working with new data sources, we need the ability to quickly visualize a .csv file, and Google Data Studio is the perfect tool for enabling that. If we find something that we want to bring into production, BigQuery makes it easy while modeling it in Looker speeds up the process. This is one way we are constantly improving and enriching our organization’s data capabilities.  Making it easy to find the right tools for the jobOur teams have discovered that the variety of solutions offered by Google Cloud are ideal to address the evolving data challenges we face. Flexibility is critical in business today, and Google Cloud provides a major advantage to those who embrace a proof of concept mentality, which is why we take advantage of the free Google Cloud trials offered. They allow us to roll a product into a project, test drive it for a few days, and fail fast if necessary. No contracts. No hassle. Better still, the variety of products, their ease of use, and overall versatility make it a good bet that we’ll find a solution that works for us. Anyone with experience working with data will tell you that there’s no shortage of fly-by-night tools out there. But personal experience has shown us that, at the end of the day, success comes down to the strength of your team and choosing the right tools to get the job done. At Adore Me, we’ve built a fantastic team and, with the power of Looker and BigQuery, the sky’s the limit.
Quelle: Google Cloud Platform

New Azure for Operators solution accelerator offers a fast path to network insights

5G marks an inflection point for operators. The disaggregation of software and hardware in 5G enables operators to move telecommunication workloads to public or hybrid public/private cloud infrastructures, giving them unprecedented agility and flexibility to deliver exceptional customer experiences and realize cost efficiencies. However, the full benefit of running large-scale telecommunication services in the cloud can only be achieved if cloud adoption is accompanied by a comprehensive approach to network analysis and automation supported by cloud-based big data and AI.

Today, Azure for Operators is introducing a network analytics solution accelerator program, providing a standardized approach to data acquisition and visualization that aids operators on their journey toward complete end-to-end AI Operations (AIOps). The solution employs the same operational techniques and capabilities that Microsoft uses to manage Azure, packaged specifically for operator analytics. Our network analytics solution comprises existing Azure services combined with unique capabilities developed specifically for communications service providers, which allows network planners and engineers to visualize performance and troubleshoot service anomalies.

Disaggregated cloud native 5G networks add many new individual elements that must interwork effortlessly. These increasing interdependencies mean management and analytics tools can no longer run in relative isolation. Successfully deploying and managing end-to-end services in such environments requires the ability to analyze network and host platform data simultaneously from numerous sources. Only then can operators reactively and proactively diagnose issues, while ensuring operational costs are kept in check and that customers are always presented with the best user experiences.

With the scale and complexity of such services, network management needs to operate autonomously in a closed loop manner—taking operational insights on the health of network elements and the underlying distributed cloud infrastructure and ensuring a service is configured optimally.

At Microsoft, we understand this journey because Azure went through a similar evolution. In the early days, we recognized the challenges of troubleshooting across disparate services. To solve this, we established a common data analytics infrastructure that gave us a comprehensive view of how our services performed, which resulted in lower engineering overheads and better service quality.

Control starts with network insights

Large operators generate petabytes of data every day—complicating the challenges associated with quickly ingesting, cost-effectively storing, and concisely analyzing the information to gain meaningful insights. Public clouds are ideal for solving these problems because they simplify the ability to aggregate and analyze data, thereby allowing operators to rapidly identify and act on any irregularities or opportunities. Azure excels in this area with a portfolio of trusted storage, machine learning, business intelligence, and automation tools.

Azure Data Lake, for example, can capture and store a wealth of disparate log data generated by communications services. Data lakes are more adept than classic data warehouses at handling the sheer velocity, volume, and variety of information operators will need to store. Lakehouses, such as those enabled using Azure Databricks, provide a mediation layer to enforce data quality and consistency.

Once ingested, Azure has several standardized services for aggregating and analyzing otherwise distinct data streams such as logs, traces, telemetry information, and alerts, from inherently different platforms, network functions, and devices. Azure Data Explorer (ADX) rapidly ingests and analyzes petabytes of unstructured, structured, and semi-structured data formats. Similarly, Power BI provides real-time analytical intelligence through a combination of dynamic visualizations and AI-driven insights.

Azure network analytics empowers operations teams to accelerate root cause analysis, enables capacity planners to understand where to deploy new resources, and allows engineers to improve customer experiences by enhancing network performance and quality of service. Our analytics offerings can also assist business teams in tuning marketing strategies toward reducing customer churn and increasing monetization opportunities.

Naturally, with large companies and many users handing enormous amounts of potentially sensitive information, we must guarantee the governance, integrity, and security of this data, providing role-based access while ensuring relevant compliance standards and policies are followed. Microsoft’s Purview provides a fully managed and centralized unified data governance service that delivers the tools such organizations demand. Purview can even prevent the duplication of analytics dashboards, providing a quick and easy way to search for existing interfaces that meet their immediate needs.

Intent-based management and closing the loop

A critical step towards a fully automated network is the ability to identify anomalies and predict issues before they become catastrophic failures. Existing rules-based systems rely on heuristic approaches that will struggle to scale to the quantity and complexity of data they must ingest to pinpoint potential problems within modern network infrastructures. Instead, big data and machine learning–driven inferencing approaches are needed to predict problems hidden within terabytes of disparate logs, error messages, and security alerts with lower severity levels.

Closing the loop from detection to resolution requires a comprehensive vendor and platform-agnostic approach to provisioning standalone network functions and end-to-end services. This evolves to solutions working at the application layer that make choices about how and where to instantiate elements that enable a complete end-to-end service. Such solutions operate across multiple access, edge, core compute, and cloud platforms and are responsible for assigning appropriate resources and tuning configurations within each component to meet the requirements of the service. Underpinning this is multi-cloud and edge lifecycle management systems such as Azure Arc, which provides ongoing governance and management of virtual machines, Kubernetes clusters, and databases.

Ultimately, the goal is that the network operates autonomously based on a loose set of expected outcomes rather than explicit rules defining how to react to specific requests or conditions. Such intent-based management systems will require the application of artificial neural networks which employ deep learning on the vast amounts of real-time data streams that will enable them to train themselves to carry out tasks and perform actions.

There are many scenarios where our network analytics capabilities are needed today. Operators can use the solution to proactively analyze the quality of service in mobile and fixed voice networks, detect issues, prevent outages, and gain insight into infrastructure utilization for capacity planning. The network analytics solution also monitors mobile core performance, looking for underlying platform issues and reporting poor quality of service to accelerate root cause analysis. Furthermore, the solution performs deep packet analysis of end-to-end services, which accelerates deployments and reduces the mean time to repair.

Partner with Microsoft on the AIOps journey

The network management and automation journey can look daunting but, with our network analytics solution accelerator program we offer operators an easier path. With the right technology and the flexibility to handle data from many systems, operators can adopt automation incrementally and at their own pace, meeting business objectives along the way. Azure network analytics allows operations teams to build trust in big data and AI and provides the foundation for closed loop automation.

As part of the Azure for Operators program, Microsoft is making it easy to start discovering the power of Azure’s network analytics offerings. Our solution accelerator enables service providers and systems integrators to take advantage of the Azure tools and services available today as they evolve their longer-term AIOps analytics strategies. Our experts are on hand to guide you through the process of importing, analyzing, and visualizing the massive amounts of data produced by the networks you maintain. Plus, we have resources available to help solve any network issues you are experiencing today or simply understand how your infrastructure is performing. To learn more about participating in our solution accelerator program, contact us here.
Quelle: Azure