The post Director- Product Marketing – Enterprise appeared first on Mirantis | Pure Play Open Cloud.
We’re disrupting IT infrastructure and rewriting the rules of cloud for enterprises, developers, and service providers, and we want your help. As a Product Marketing leader for the enterprise market segment, you’ll play a critical role in successfully driving our product value proposition through our online, direct, and indirect channels owing to your understanding of the current ecosystem, developing a suite of tools and communications vehicles to help customer and influencer awareness of the payoff of adopting and scaling out with Mirantis OpenStack. You will help define the story, both in terms of crisp narrative and comprehensive, accurate supporting details for the enterprise market segment. You will work with marketing, sales and product BUs to help evangelize that story in the marketplace and community through vehicles like blogging, analyst meetings, industry events, annotated slide presentations, short videos, data sheets, white papers and customer case studies. You’ll also work directly with our commercial and technical sales teams worldwide to make them successful telling the Mirantis story and using it to build and grow our lead in the market. Key Responsibilities:Own product marketing for Mirantis OpenStack for the enterprise market segment; you will also be the “horizontal” product marketing owner responsible for product marketing activities that don’t fit into any specific market segment.Perform primary and secondary market research (end-users, go-to-market partners, resellers) to understand market problems, current solutions, key metrics, and buying processesDevelop a detailed go-to-market strategy; define personas and buyer’s journey for your market segmentProvide key market segment use-cases, requirements, and competitive analysisEnsure messaging is clearly defined and consistently communicated to the marketDevelop and deliver tools and training to support the full sales cycleHelp direct product launchesServe as product evangelist in customer meetings, conferences and other forums.What We’re Looking For:5+ years experience in product marketing for software technology products, preferably cloud and/ or open-source. Prior OpenStack experience is a plus.Deep understanding of the enterprise space. Intimate understanding of key business problems in the space, top IT initiatives, budgeting, industry forums, standard groups, and buying process. Experience with the financial services industry is a plus.Technical competence – ability to translate complex technical concepts into clear and compelling languageTrack record in launching high-technology productsExperience marketing through a variety of routes – direct, indirect, inboundExcellent written and verbal communication skills, including public speakingStrong interpersonal and team skills and the ability to interact with customers, partners and foster cross-functional teamwork among sales, marketing, and product teamsBachelor’s degree is required. MBA a plusThe post Director- Product Marketing – Enterprise appeared first on Mirantis | Pure Play Open Cloud.
Quelle: Mirantis
Published by